Tuesday, June 9, 2009
New Microsoft Search Engine Goes Live.
Microsoft's new search engine Bing went live on Wednesday, June 3rd, 2009. Although this project isn't an entirely new product for Microsoft, it is (at least superficially) a new style of information organization. Microsoft is rebranding the traditional search engine into (what they call) a decision engine designed to "...empower people to gain insight and knowledge from the Web, moving more quickly to important decisions".1 In addition to the rebranding, Bing looks like no other search engine currently on the market, at least in terms of its initial search page. Google greets its users with a minimalist interface whereas Bing users meet a visually robust and interactive interface, but is Bing all dressed up with no place to go? Take a look for yourself @ http://www.bing.com and let us know what you think.
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